The pace of change in the business environment and society has accelerated. Companies face constant pressures to streamline and transform their business by implementing new business models, new ways of working, new technologies or renewing their strategy. Mergers and acquisitions, takeovers, spin-offs, restructurings and reorganizations are typical in today’s business world.
Communication is crucial for the successful management of change and transformation.
Organizational and structural changes and transformation within a company are never accomplished simply by telling people what needs to be done. Employees and management must be engaged in the change. Successful change requires more than standard internal and external communication tools.
Change management and communication touches many different academic fields, such as social sciences, psychology, economics on a macro and micro-level, and communication sciences. The Cocomms’ concept takes this comprehensive environment into account, focusing on the core dimensions of change: the target and goals of change, key parties, timing, set-up for managing change and communications.
Cocomms’ change and transformation communication team has years of experience in different change and transformation situations in different cultures. Our experience and insight help both national and multinational companies predict and overcome barriers of change and ensure that employees, customers and stakeholder groups are committed to the change effort – thus enabling proficient change management.
Environmental concerns, the growth of public journalism and the internationalization of organizations make crisis situations a reality that most organizations face at some point. For today’s leaders, it is no longer a question of “What to do if …;” but rather, “What to do when…”
Cocomms’ Crisis Management team has extensive experience in helping companies identify and manage the critical issues that can impact reputation: from environmental, social, financial, health and legal issues to personal behaviour and ethics.
Cocomms helps a company go beyond a single crisis scenario, we enable our customers to anticipate and identify hidden and potentially damaging issues that need to be prepared for. Our consultants are experienced, efficient, flexible, fast and when necessary available 24/7. We are clear and calm also when working under pressure. Our crisis communication team ensures that the company’s point of view will also be part of the public debate.
Cocomms uses a sophisticated set of communication tools to provide targeted, individualized and swift assistance to companies for the prevention of, the reaction to, and the transformation of crisis.
There are three levels to our crisis approach:
- Issue identification and risk scenario planning provide a menu approach for companies wanting to address specific topics.
- The mapping of stakeholder ecosystems takes a deeper dive into the probability of a specific crisis and explores the horizontal and vertical layers of influence it will have.
- Comprehensive crisis communications service package comprises planning, crisis simulation training and executive counsel. All these help a company prepare for a crisis and to manage crisis when it takes place and afterwards.